How to Sell B2B SaaS as a Solo Founder (2026)
How to sell B2B SaaS as a solo founder: narrow ICP, a sustainable outbound and inbound mix, discovery calls, demo vs trial, closing, procurement and CRM costs.
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How to sell B2B SaaS as a solo founder: narrow ICP, a sustainable outbound and inbound mix, discovery calls, demo vs trial, closing, procurement and CRM costs.
How to write a SaaS case study with only a handful of customers: who to pick, an ask email, a 30-minute interview script, real numbers, approval and structure.
Cal.com vs Calendly for solo founders: free plan limits, paid booking, Calendly Standard at $10, team pricing, migrating from Calendly and a decision checklist.
Cold email tools for bootstrapped founders: Instantly, Smartlead, Mailshake, Hunter and Apollo compared on verified prices.
The best CRM for solo founders: HubSpot Free, Attio, folk, Pipedrive, Bigin, OnePageCRM and Notion compared on price, plus when a spreadsheet is still enough.
Get your first 10 paying customers by picking one narrow customer, listing 50 named prospects, selling paid pilots by hand and doubling down on what works.